Users will soon have a fresh option that enables them to reduce the amount of AI-created media appearing in their feeds. This step comes as the service disclosed that it presently contains over 1 bn content made with AI.
Pilot Phase and Launch
The new functionality is undergoing trials over the coming weeks before a global launch. This development aligns with a rise in AI content, spurred by recent video-generation tools.
AI Proliferation Online
Recent reports that nearly one in 10 of the quickest rising video streams on a popular video site primarily display content made by AI. A large amount of this material is considered low-quality AI content, a term for substandard, bulk-generated content that is often nonsensical or surreal.
Based on user feedback that a lot of users enjoy content produced via AI tools, ranging from AI artwork to science explainers, and we intend to offer the community the power to adjust the amount of that, depending on their own preferences,” commented a platform representative.
Volume and Proportions
The platform shared that there are presently 1.3bn videos on its network identified as made with AI. Collectively, more than 100 m videos are added to the app every day, making AI-generated material a relatively small part of its complete catalog.
Customizing Your Feed
Viewers will be in a position to reduce or increase the volume of AI-generated videos they view by accessing the “manage topic” option in the application and choosing AI-made media. Further subjects that are already be adjusted under the tool cover current affairs, style, cosmetics, and choreography.
AI Disclosure Rules
Its rules require users to tag “realistic” AI-generated content, and it forbids dangerous fake videos of public figures or crisis events. Any authentic-looking artificial content that is without a tag can be taken down under its terms of service.
Additionally, the platform will henceforth add an AI-generated watermark to content made using its own AI tools, or flagged by an collaborative effort for spotting AI-generated material. This measure is intended to deter users from trying to circumvent the labeling process.
AI Literacy Programs
The company is also launching a two million dollar educational fund for professionals and groups to develop informative material about ethical AI use. This initiative will assist non-profit groups specializing in teaching computer science.
Content Safety Approach
TikTok has justified its content review process, following discussion over intentions to lay off a large number of safety staff in Britain. TikTok is set to reduce 439 jobs in its user protection department in London, with trade unions and digital protection specialists voicing alarm that humans are being replaced by AI moderation.
A trust and safety lead explained that people-led review would still have a role, but AI can protect employees by removing the most harmful content before it gets reviewed by staff. TikTok reported a 76% decrease in explicit and harmful content reviewed by human moderators over the last 12 months due to reliance on its automated systems.
“We think that it’s essential to balance staff and AI to maintain a secure environment,” the official commented. “We’ll have staff as involved in the system, but we also think it’s very important to minimize viewing of harmful content as quickly as possible, which is where a significant AI assistance is making a difference work at speed.”
